DataMatrix Coding and Marking

The DataMatrix QR Code EAC is a two-dimensional code that ensures product traceability, authenticity, and quality in the Eurasian market. This system, essential to prevent the circulation of illegal or counterfeit products, is mandatory for many products marketed in EAEU countries.

In particular, the DataMatrix QR Code EAC, an integral part of the Russian national digital marking system “Chestny ZNAK”, is used to guarantee product traceability from production to the end consumer. In addition to ensuring the code’s compliance with Russian regulations, Export Solution’s goal is to manage this process to simplify our customer’s work. Export Solution’s advanced DataMatrix coding and marking service ensures that every product imported into Russia complies with local regulations. Our Data Matrix generator service guarantees that the code contains all the necessary information about the product and its origin.

The Datamatrix QR code is generated in Russia, so it is not possible to generate it from Italy or other European countries. This is why it is essential to work with a Russian support company, with which Export Solution has partnered, in order to obtain the correct code.

In particular, the creation of the Data Matrix code requires information on both the manufacturer and the individual product. It is important to note that each item has a unique code that identifies it. For example, two different sizes of the same shoe model or the same model in two different colours will have different markings. This procedure has been introduced to maintain product authenticity and prevent counterfeit items from entering Russia, further contributing to brand protection.

When managing shipments to Russia, Export Solution informs the manufacturer of the need for the DataMatrix code and requests the necessary information to proceed. These requests are forwarded to the Russian support company, who work with our team of experts to ensure the correct digital marking is achieved.

DataMatrix code generation is a complex process that ensures product traceability and authenticity. The first step is to gather all the necessary information about the product, including the manufacturer’s name, the place of manufacture, the serial number and other specific information. This data is then entered into the code generation system - our Data Matrix generator - which generates a unique code for each item. This code is then integrated into the digital marking system and must be applied to the product before it is shipped.

Export Solution manages the entire process, ensuring that each code complies with Russian regulations and is ready for verification by the relevant authorities at the time of import.

By choosing Export Solution, you can rely on a trusted partner to support you every step of the way with DataMatrix coding and marking.